Head to head
Octo vs Fresha.
Same job. Calmer day.
Fresha is a serious tool built for salons. So is Octo — but instead of another dashboard, you get an assistant you can actually talk to.


Voice-first — talk to it mid-service
AI approval queue for every change
Ask calendar questions in plain English
Two-way sync with Google / Apple / Outlook
Flat monthly price
Payment processing fee
Setup time
Client waitlist auto-fill
Deposits & no-show protection
Pre-visit forms & patch tests
Group / bridal-party bookings
Rooms, chairs & equipment tracking
Public marketplace listing
Fresha wins here
In-person card readers
Fresha wins here
Feels like a friendly assistant, not admin
Comparison based on Fresha's public feature pages, November 2025. Fresha is a trademark of Fresha Group Ltd — no affiliation.
Being honest
Fresha does two things we don't.
They have a huge public marketplace and their own in-person card readers. If walk-in discovery from strangers is how you fill your chair, Fresha earns its place. If your book is already fed by regulars, referrals and Instagram — Octo will feel like coming up for air.
Bring your Fresha calendar with you.
Export your clients and appointments from Fresha, drop the file into Octo, and we'll do the rest. Usually done inside your first cup of coffee.
Start the moveFourteen days free
How and Why octo was created
No card. Set up in the time it takes to make a cup of tea.
